AI products
Models in the product, not on a poster
Assistants, retrieval, evaluation, and the boring plumbing that stops a demo from collapsing in week three.
Independent consultancy · AI, web, architecture
Build the system. Then keep it honest.
Farrukh Qayyum Rizwani works with founders and operators who need a senior counterpart for AI products, web platforms, and the decisions that lock them in — not a slide deck and a vanishing act.
What this practice is for
The messy middle between an idea and a system people can trust.
Web platforms
Sites and apps that can take a hit
Product surfaces, APIs, and admin tools built so marketing, ops, and engineering can share one source of truth.
Architecture
Choices you can still live with next year
Cloud shape, data boundaries, and modernization work that reduces risk instead of adding another platform to feed.
Advisory
A second brain before you spend the money
Technical due diligence, roadmaps, and fractional leadership when the team is strong and the call is still expensive.
Who it fits
Bring a real constraint. Leave with a path.
This is a one-person practice with senior range. It works when you want a named person in the room — someone who can write the code, challenge the plan, and tell you when not to build.
- Best for Founders, product leads, and operators mid-build or mid-bet.
- Not for Staff-aug shopping, endless discovery, or “make us a logo too.”
- Shape Fixed scopes, retainers, or a short diagnostic before a larger build.
- Reply Direct to fqr65@hotmail.com. No intake maze.
If the architecture is vague, the AI will be theatre.
How the first week goes
You write what is at stake. Farrukh maps the system, names the risk, and proposes a scope you can accept or refuse. No twelve-week “alignment” phase.